COURSES
In-depth learning
with marketing courses
Transform into a marketing whiz and take charge of your clinic! Master the art of managing everything yourself and enjoy the journey.
Learn from Rick himself with two available courses to help manage your clinic better.
Reach Top Positions in Local Google Searches for Your Clinic
Hosted by Rick O’Neill
Learn 8 ranking factors for local Google searches, with checklists and training on each task.
Learn how to:
- How to Win at Local SEO.
- What the "Snack Pack" is and why it’s so important to your business.
- How to feature in the “People Also Ask…” section of the Google Results.
- How to understand and optimise your "Organic Rankings” on Google.
- What the "8 big factors” are for Local Search Optimisation.
- How to create and optimise your GMB (Google My Business profile).
- How Links play a vital role in determining your position in local Google results.
- How to create and optimise Content that increases your Google Rank.
- What Citations are, and why they matter to your Google Profile.
- Plus, many more knowledge bits on how to enhance your Google Maps Listings...
Automated Processes for Your Clinic
Hosted by Rick O’Neill
Take advantage of digital, simple to use, tools that exist to make your life easier. To save you time. To cut out repetitive manual tasks.
8 part series on how to:
- Create an easy online booking system for patient consultations and treatments.
- Get set up with a platform that takes credit card payments online.
- Setup and automate calendar invitations, email reminders and text message reminders.
- Automate your requests for reviews to get patient praise out in the open.
- Automate marketing activity such as social media posting, requesting referrals and get patients on email marketing lists
- Automatically send resources for aftercare to patients.
- Capture GDPR consent for marketing, photography, storing of personal details and treatments.
- Automate answers to handle initial basic questions from potential patients
Your presenter,
Rick O’Neill
Rick O’Neill, Founder of LTF Digital, is a digital consultant to the medical aesthetics, cosmetic surgery and pharma sectors. With more than 20 years’ experience in digital marketing. He is also a founding partner of The Aesthetic Entrepreneurs, investor and advisor to several other digital businesses and is currently digital consultant to Merz Aesthetics.
